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Google is providing AdWords users with a new way to figure out whether their ads are approved, or not, and why. The new feature is expected to be especially helpful for folks placing ads in categories restricted by the company’s advertising policies.

Google is providing AdWords users with a new way to figure out whether their ads are approved, or not, and why. The new feature is expected to be especially helpful for folks placing ads in categories restricted by the company’s advertising policies.

Tip of the day: Tag your PPC and other campaign link properly, it could save you tons of time. #ppc

Why Clean Source Tagging Is Worth Your Time

Tip of the day: Tag your PPC and other campaign link properly, it could save you tons of time. #ppc

AJ Kohn reported recently that for the first time ever, his analysis of comScore data shows a a year-over-year decrease in U.S. desktop searches across Google, Yahoo and Bing. #ppc #adwords #sem

Paid Search Advertising Gets More Complicated in 2013

AJ Kohn reported recently that for the first time ever, his analysis of comScore data shows a a year-over-year decrease in U.S. desktop searches across Google, Yahoo and Bing. #ppc #adwords #sem

A new AdSense ad format started popping up on websites at the end of last month that puts the emphasis on ad headlines.

New Animated AdSense Format Showcases Ad Headlines

A new AdSense ad format started popping up on websites at the end of last month that puts the emphasis on ad headlines.

Competitors will likely show up at the top of the paid search results if you don't pay for your own branded terms. Avoid spending more than you should with these tips.

How to ‘Protect’ Brand Keywords for Less

Competitors will likely show up at the top of the paid search results if you don't pay for your own branded terms. Avoid spending more than you should with these tips.

The new Google Shopping is based off of your typical paid comparison shopping engine, such as Pricegrabber, Nextag or Shopping.com. It’s a move that presents significant opportunity to the merchants who chose to stay and play in the market-rate CPC ...

The new Google Shopping is based off of your typical paid comparison shopping engine, such as Pricegrabber, Nextag or Shopping.com. It’s a move that presents significant opportunity to the merchants who chose to stay and play in the market-rate CPC ...

Ad Testing: Are You Using The Wrong Success Metrics?

Ad Testing: Are You Using The Wrong Success Metrics?

Everyone knows you should test ads – that’s not debatable anymore. However, what is debatable is which of the ads you are testing is actually the best ad.

Have you checked your Webmaster Tools recently? There's a security bug giving users access to old accounts.

Updated: Google Webmaster Tools Security Bug Re-Opens Access To Old Accounts [Now Fixed]

Have you checked your Webmaster Tools recently? There's a security bug giving users access to old accounts.

New adCenter Metric Launched: Share of Voice

New adCenter Metric Launched: Share of Voice

adCenter recently launched Share of Voice (SOV) metrics to their standard reports. SOV reporting helps advertisers optimize PPC campaigns by providing info

Ever wondered exactly what keywords in a searcher’s query resulted in your ad being triggered? Google has added a feature in AdWords to give advertisers that information, allowing them to adjust their keywords and bids accordingly. Meanwhile, the company has made other interface changes — including account diagnostics and new impression share reporting. #ppc #adwords

AdWords Adds Reporting On Trigger Keywords, Amid Other Interface Changes

Ever wondered exactly what keywords in a searcher’s query resulted in your ad being triggered? Google has added a feature in AdWords to give advertisers that information, allowing them to adjust their keywords and bids accordingly. Meanwhile, the company has made other interface changes — including account diagnostics and new impression share reporting. #ppc #adwords

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