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  • wbash wbash

    creative ads bmw

  • Brittany Gustafson

    (Ch 10) This BMW ad demonstrates a fear appeal, which emphasizes the negative consequences that can occur unless the consumer changes a behavior or attitude. BMW is comparing having original parts for their cars to consumers' parts of their body not being replaceable if you get injured from drinking and driving. BMW is using this fear strategy to show what negative consequences can happen to your body if you don't rely on a designated driver.

  • Rosa Zavala

    Award Winning Awareness Ads | Misbah's Weblog

  • Kathryn Perkins

    This is an example of effective verbal-visual integration. This is an ad by BMW against drunk driving. It shows how replacing human limbs isn't as easy as replacing car parts.

  • Lars Kroll

    innovative and intelligent from #BMW "spare parts for humans are not as original as those for cars"

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A great thought well instigated...

Advertisement showing the importance of wearing a seat belt - just looking at this makes my back ache :( Very Powerful Ad

  • Mahmoud El Naggar

    Advertisement showing the importance of wearing a seat belt - just looking at this makes my back ache :( Very Powerful Ad

Creative and Inspiring Print Ads

This verse we said every Monday when I was a GEMS counsellor! Love it :)

When you take things for granted, the things you are granted get taken.

Love this ! Want to pick sayings that mean something to my kids at this age and have them write it then decorate and hand in their rooms.

dr-seuss-words-of-wisdom_502915288ae8e_w587

search me Oh LORD! remove all of me! I dont want to fear..I want to walk through the fire, know you are in it with me..unburned and not even smelling of smoke! These trials have been so big and yet I beleive there are much harder ones coming! Let me come through so I can be ready for the next ♥

He has made everything beautiful in its time, He has also set eternity in the human heart. Ecclesiastes 3:11

Be in love with your life. Every minute of it.