This collaboration combines Haribo's iconic golden bear with JCPenney's trendy and practical school essentials. From colorful backpacks to stylish apparel, this collection has everything your kids need to head back to class in style. Make this school year a memorable one with playful designs and products that both kids and parents will love. Golden Bear, Colorful Backpacks, School Essentials, Playful Design, Mix N Match, Exclusive Collection, Mix And Match, School Year, Kids And Parenting