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I love the simplicity of this logo. The penguin is shaped like an "a," which is very creative, and whenever someone thinks of penguins they tend to think of somewhere cold, like Antarctica. Over time, I think that the "'a' penguin" could easily stand on its own (without the Antarctica text).

I love the simplicity of this logo. The penguin is shaped like an "a," which is very creative, and whenever someone thinks of penguins they tend to think of somewhere cold, like Antarctica. Over time, I think that the "'a' penguin" could easily stand on its own (without the Antarctica text).

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