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    • Amy Hughes

      Visual metaphor at its best - you can seethe damage that smoking will cause and understand how the smoker sees it as a game of chance whether cancer will strike. A strong, memorable visual metaphor always lies behind the best info graphics

    • Tanner Feterl

      This is a good advertisement showing that a cigarette slowly destroys your lungs. It was a creative way to show it by incorporating the brick breaker game. - Tanner Feterl

    • Carl Hong

      This metaphor is idea from the game. When the small point touch the cigarette, the lungs will disappear, mean the smoke make your lungs die.

    • ian TUT3

      This visual metaphor uses the game of pong to illustrate a deeper meaning; smoking will deteriorate your lungs. This is fairly clever as the game and smoking both take time to see an effect.

    • Kiana

      Visual metaphor at its best - you can see the damage that smoking will cause

    • Amanda Hyland

      #Clever #Pong and lung cancer advertisement. #minimalism

    • Ruby Hudyk

      Visual metaphor at its best - I love this

    • Jodi Volk

      /// pong Great idea!

    • Luis Colon


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    Created by the Pennsylvania WPA Federal Art Project, this poster promotes aquariums as destinations. The image was illustrated by Philadelphia artist Hugh Stevenson, circa 1937 via Vintagraph.


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    Neat ad concept. I would add a smoke shadow to the gun and red ash to the cig as the only color

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    I like this because of how they informed us about what we are eating. It is clearly a metaphor, however, it shows that the chips they are making are made in the United States. This is a great idea.

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    the red background can be taken to signify either love or aggression, and i think the bold contrast really helps all of the elements to play off of each other well.

    It's interesting to see the concept expressed by the use of simple image. The barcode is visualized as the window of prison, which show the concept of social issue.