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  • Jorge A

    Social TV: the act of connecting with people via social networks while watching television.

  • iCrossing

    In a new post for the iCrossing Content Lab, Tarah Feinberg discusses five things every marketer needs to know about social TV -- great reporting by Tarah from the AdAge Social Engagement/Social TV Conference.

  • Social Eyes Marketing

    Viggle and GetGlue: A Match Made In Social TV Heaven | Social Eyes Marketing #socialmedia

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Social TV Chart showing which TV shows generate social buzz. Which ones are most surprising to you?

"This USA TouchPoints analysis examines the extent to which both media are used in isolation throughout the day.  It also looks at use of both during the same 30-minute period of time to determine how second-screen behavior specifically relates to social media among 18-64s as a whole – not just among social media users or viewers of particular programs or networks.  (In all three cases, data is indexed against use in the average for all 30-minute periods throughout the day.)" - Mediapost

Very interesting - Bluefin looks into social tv consumption during the Superbowl. They recently announced a partnership with Twitter!

infographic of #SocialTV interactions by device and show type

But... in terms of interactive Social TV, custom show apps get 10 times more users engaging than Twitter.

Will #storytelling take social TV’s center stage in 2013?

Biggest Investors in #SocialTV Below is my latest roundup of the most active investors in Social TV, either by the amount they invested or the number of deals they made.

SOCIAL MEDIA - 8 different types of social media and how each can benefit your business. #socialmedia".