Rieva Lesonsky - How to Craft Your Own “Startup Legend” Birmingham Rank, Technology Job, Job Search Site, Job Open, Remain Better, June 2012, Open Surg, Site Simplyhir, Places Remain
by Rieva Lesonsky
Tech startups are a dime a dozen, so how do you make yours stand out - to the media and to the public? You need a “hook” to attract jaded reporters, busy bloggers and seen-it-all journalists. In short, you need a “startup legend” - which might or might not be 100% rooted in fact.