sign up (free!)
Fully 90% of B2B marketers already engage in some sort of content marketing---whether they know it or not. Content marketing is as simple as it sounds. It means providing high-quality content for users, partners, followers, and consumers to increase participation, sales, and loyalty.
4 Examples Of B2B Content Marketing Executed With SEO Best Practices In Mind
According to the 2012 MarketingSherpa Search Engine Marketing Report, of all SEO tactics available, “content creation works the best, but takes the most work,” says Kaci Bower, Research Analyst, MECLABS. B2B Internet marketers need new content to enforce and build upon keyword strategies, acquire links, and attract attention in social media.