One of the best marketing campaigns. When an ad gets your attention, even for a second, it will linger in your mind for the day, maybe even longer. That's when you know your campaign is succesful - it's all about making people remember your message, an
Laziness. I abhor laziness. Sure, we can all get into that lazy Sunday mode, but those are more like rest than laziness. What gets under my skin are the people who just choose not to do things even though they know they should, that is what blows my mind.