Venture through the streets of Sweden with Åhléns' line of candy, chocolate and cookies galore. Wonderfully colorful sweet treats are stuffed in tin boxes, paper bags and envelopes ready to get shipped out to a lucky someone.
A very simple and eye catching packaging for macaroons. Since macaroons are more targeted towards a female audience, their packaging is very quirky and delicate. The colours used is very soft which also ties in with the targeted audience.