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another great helsinki look, i love to see color on people

“I've had the coat for years, the dress is from Fida. The rope was tied around a carpet, now it's my belt. Usually I want to be unnoticed. Maybe that's the reason I wear black mostly. My friend Aura has a great style. She looks like Aura, not like anyone else.”

Niina - Hel Looks - Street Style from Helsinki

I admire this woman and other woman who can pull of sexy and feminine without being a stick or a size zero. She looks stunning and is workin' it. I wish I didn't care what people thought and just embraced myself.

Anna-Stiina, 32 “My style is pretty random. I like unorthodox colour and print combinations – I don't understand matching colours. I like F...

Oona - Hel Looks - Street Style from Helsinki

Meeri, 23 “I just came from Barcelona where I accidentally found a store called Me and My Bitch. I bought 10 things, including this shirt and pants. The handbag is my grandmother's old. I like vintage, especially the 50s. I appreciate ethic production, naturalness and handicraft in clothes.”

Julia - Hel Looks - Street Style from Helsinki. A great scarf keeps you warm and really makes an outfit standout.

scarf...let's buy some yarn and crochet for thanksgiving

Organic Cotton Gridlock Hoody Red by eleven44 on Etsy, $110.00 - Love this hoodie!