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Your Linkedin Invitations? Personalize Them First Impressions Matter. Blog post making the case the taking the time to personalize your invitation to connect on Linkedin. Chart shows Linkedin's higher visitor-to-lead conversion rate for Hubspot B2B customers.

How to Determine Specialties on LinkedIn

Embedding an Amazon product on your website can generate an additional income when buyers purchase the product from Amazon after clicking your link. The arrangement, known as affiliate marketing, ...

Want to know what employees think of social network? Ask them. Guest post by Shelly Kramer of

Social Media and Automation: Right or Wrong? Yes. My thoughts on whether we should use automated tools for updating our social networks...