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I love this. Look how they use nature as a canvas with the negative shapes in the subject matter. Very creative. You have to look at the billboards. I would of added a bit more direct response to it, but it is beautiful branding.

If someone sent me this resume, you could knock me over with a feather! You're hired on aesthetic beauty alone, I don't even need to read your qualifications!

Black and yellow/gold always look great together. The handwritten—rex—nice logo. Using that over and over again highlights the brand.

Both the 6th and 3rd chakras deal with self-esteem/ judgements/ thoughts about the self

Helvetica Portraits — David Arias

Awesome bag - makes me wish I was selling dog toys instead of knit/ crochet goodies!

Light source above the cut out to project the shadow down. Could try and make the 3 in the cut out a bit shorter than usual, so the shadow cast is actually a perfectly formed 3, and not a stretched one.

JPS (John Player Special) back when cigarettes were cool

John Player Special - Rauchen ist vor allem dämlich!! Aber dieses brand design find' ich verdammt gut. Hat sich auch auf den Lotus-Boliden der 70er gut gemacht. Quelle: