Endomondo releases an iPhone 5s app for tracking your daily activity
Marketing via social media isn't cheap. A complete campaign that includes social media strategy, community management, a microsite and a mobile application could run well into the six-figure range.
You already know that twitter posts have the shortest lifespan of any social media; then Facebook at an average of about 3 hours on a news feed. Here is an interesting and relevant case for blogging. I would add videos, too. The content from both of these marketing strategies can be out there for months, even years - in perpetuity, in fact. What do you think?
These are some social media interaction tips for brands by Dells. Interacting with social media can be irritating when one lacks of self awareness and common sense. So this little chart provides loads of common sense to "social media experts". After all, it is about about good customer relationship management, regardless of the platforms engaged in.