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Donate your clothes. Go on, do it now. This ad states that in Karnataka, India 33% of the population wears garbage. :( Reality check.
To 33.4% of the population in Karnataka, garbage is fashion. Please donate your old clothes. New Ark Mission of India.
Imagine flipping through a fashion magazine and seeing this. It would definitely make you pause and think.
Winter Collection - by Ogilvy Bangalore #abandoned #children #india
Advertising Agency: Ogilvy Mather, Bangalore, IndiaChief Creative Officer: Piyush PandeyExecutive Creative Director: Ajanta BarkerCreative Directors: Gautam Dev, Neel RoyArt Director: Siju RSPhotographer: Senthil KumarProducer: Mubina VaziralliNew Ark Mission of India
#WinterCollection New Ark Mission of India is an organization focused on rescuing and rebuilding the lives of the destitute and dying people of the streets of Banglore in India. It’s the winter months that takes its most violent toll on India’s poor. After long hot summers, the poor are not ready for the extreme cold that follows. On top of this, street children and beggars are a blind spot rarely acknowledged. For more info, The mission web site is http://www.newarkmission.org/