I like the use of grids and geometry to indicate a thought process, it tells a story and im fascinated by this.. why on earth leave these lines/grids/guides out of a design? in essence its what makes a design. The grids of maps are an interesting concept
DF - Concept by Marcin Przybys, via Behance | Design is very good in terms of attacking the eye due to it's unique combination of lines. At first glance it is hard know what it is it what it advertises. But very simple and clean design.