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Social Ad Spend Visual Metrics    Advertising - US Social Ad Revenues to Reach $11B in 2017: MarketingProfs Article

Social Ad Spend Visual Metrics Advertising - US Social Ad Revenues to Reach $11B in 2017: MarketingProfs Article

Also driven by Facebook and Twitter, US social mobile ad revenues approached $600 million in 2012 and are expected to grow to $2.18 billion in 2017—a CAGR of 29.9%.    Read more: http://www.marketingprofs.com/charts/2013/10593/us-social-ad-revenues-to-reach-11b-in-2017#ixzz2RR6zKLzX

US Social Ad Revenues to Reach $11B in 2017

Also driven by Facebook and Twitter, US social mobile ad revenues approached $600 million in 2012 and are expected to grow to $2.18 billion in 2017—a CAGR of 29.9%. Read more: http://www.marketingprofs.com/charts/2013/10593/us-social-ad-revenues-to-reach-11b-in-2017#ixzz2RR6zKLzX

US social advertising revenues will grow from $4.7 billion in 2012 to $11.0 billion in 2017—a compound annual growth rate (CAGR) of 18.6%—while locally targeted social ad revenues are projected to grow at a 26.4% CAGR, from $1.12 billion in 2012 to $3.62 billion in 2017, according to a forecast by BIA/Kelsey, which advises companies in the local media industry.    Read more: http://www.marketingprofs.com/charts/2013/10593/us-social-ad-revenues-to-reach-11b-in-2017#ixzz2RR6Y5sv5

US Social Ad Revenues to Reach $11B in 2017

US social advertising revenues will grow from $4.7 billion in 2012 to $11.0 billion in 2017—a compound annual growth rate (CAGR) of 18.6%—while locally targeted social ad revenues are projected to grow at a 26.4% CAGR, from $1.12 billion in 2012 to $3.62 billion in 2017, according to a forecast by BIA/Kelsey, which advises companies in the local media industry. Read more: http://www.marketingprofs.com/charts/2013/10593/us-social-ad-revenues-to-reach-11b-in-2017#ixzz2RR6Y5sv5

BIA/Kelsey Forecasts U.S. Social Ad Revenues to Reach $11B in 2017

BIA/Kelsey Forecasts U.S. Social Ad Revenues to Reach $11B in 2017

DIGITAL MARKETING_ 21 New Rules of #ContentMarketing #9dotstrategies #digitalmarketing

DIGITAL MARKETING_ 21 New Rules of #ContentMarketing #9dotstrategies #digitalmarketing

Retail advertisers, despite an overall decline, still constitute the largest category of Internet ad spending, accounting for 20% of revenues in 2012, down from the 22% reported in 2011.  Financial services advertisers were the next highest spenders, accounting for 13% of revenues in 2012, consistent with the 13% reported in 2011.      Read more: http://www.marketingprofs.com/charts/2013/10730/internet-ad-revenue-breaks-record-mobile-achieves-111-yoy-growth#ixzz2SpSVFxLE

Internet Ad Revenue Breaks Record, Mobile Achieves 111% YOY Growth

Retail advertisers, despite an overall decline, still constitute the largest category of Internet ad spending, accounting for 20% of revenues in 2012, down from the 22% reported in 2011. Financial services advertisers were the next highest spenders, accounting for 13% of revenues in 2012, consistent with the 13% reported in 2011. Read more: http://www.marketingprofs.com/charts/2013/10730/internet-ad-revenue-breaks-record-mobile-achieves-111-yoy-growth#ixzz2SpSVFxLE

Below, additional details from BIA/Kelsey's US Local Media Forecast (2012-2017).    Mobile US local advertising is forecast to increase from 0.9% of local media ad revenues in 2012 to 6.1% in 2017:        Read more: http://www.marketingprofs.com/charts/2013/10515/us-mobile-local-ad-forecast-9-billion-in-2017#ixzz2QC4e73pn

US Mobile Local Ad Forecast: $9.1B in 2017

Below, additional details from BIA/Kelsey's US Local Media Forecast (2012-2017). Mobile US local advertising is forecast to increase from 0.9% of local media ad revenues in 2012 to 6.1% in 2017: Read more: http://www.marketingprofs.com/charts/2013/10515/us-mobile-local-ad-forecast-9-billion-in-2017#ixzz2QC4e73pn

Le marché de la publicité sur mobile va t-il enfin décoller ? (et profiter à Google)

Le marché de la publicité sur mobile va t-il enfin décoller ? (et profiter à Google)

B2B marketers are spending more, using more tactics, and distributing their content on more social networks than they have in years past, according to the findings of the latest content marketing study from MarketingProfs and the Content Marketing Institute.    Read more: http://www.marketingprofs.com/charts/2012/9184/2013-b2b-content-marketing-benchmarks-budgets-and-trends#ixzz2AH86Mn7H

2013 B2B Content Marketing Benchmarks, Budgets, and Trends

Content - 2013 Content Marketing Benchmarks, Budgets, and Trends : MarketingProfs Article

Social and mobile gaming ad campaigns are outperforming standard online ad campaigns, generating both higher average click-through rates (CTRs) and engagement levels than many online formats, according to a report released today by MediaBrix.    Read more: http://www.marketingprofs.com/charts/2013/10200/social-and-mobile-gaming-ads-outperform-standard-online-formats#ixzz2MFc9kwe2

Social and Mobile Gaming Ads Outperform Standard Online Formats

Advertising - Social and mobile gaming ads are outperforming standard online ads, generating both higher average click-through rates and engagement levels than many online formats, according to a report released today by .

difficult-clients

Infographic: The Wonderful World of Difficult Clients

Customer Behavior - The Wonderful World of Difficult Clients [Infographic] : MarketingProfs Article

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