Aside from making phone calls, consuming mobile content is the most popular smartphone activity among owners of smartphones: 93% say they regularly access mobile content and information, while 59% access the Internet and 58% use email, according to a study by the Online Publishers Association (OPA).    Read more: http://www.marketingprofs.com/charts/2012/8754/smartphone-user-behavior-activities-and-content-and-media-consumption#ixzz24Oyjuq6H

Aside from making phone calls, consuming mobile content is the most popular smartphone activity among owners of smartphones: 93% say they regularly access mobile content and information, while 59% access the Internet and 58% use email, according to a study by the Online Publishers Association (OPA). Read more: http://www.marketingprofs.com/charts/2012/8754/smartphone-user-behavior-activities-and-content-and-media-consumption#ixzz24Oyjuq6H

In 2012, the government services industry (i.e., political advertisers during the election) recorded the biggest year-over-year (YOY) growth in mobile advertising spend on the Millennial Media platform, up some 860%, according to the 2012 Scorecard for Mobile Advertising Reach and Targeting (SMART) report.      Read more: http://www.marketingprofs.com/charts/2013/10312/mobile-advertising-which-industries-are-taking-the-lead#ixzz2NkrLDZ00

In 2012, the government services industry (i.e., political advertisers during the election) recorded the biggest year-over-year (YOY) growth in mobile advertising spend on the Millennial Media platform, up some 860%, according to the 2012 Scorecard for Mobile Advertising Reach and Targeting (SMART) report. Read more: http://www.marketingprofs.com/charts/2013/10312/mobile-advertising-which-industries-are-taking-the-lead#ixzz2NkrLDZ00

40% of marketers have no plans for mobile display advertising in 2013. 19% currently run mobile display ads, and 16% have plans to do so in the next year.   Read more: http://www.marketingprofs.com/charts/2013/11192/how-marketers-are-using-mobile-in-2013#ixzz2ZFUj03Uf

40% of marketers have no plans for mobile display advertising in 2013. 19% currently run mobile display ads, and 16% have plans to do so in the next year. Read more: http://www.marketingprofs.com/charts/2013/11192/how-marketers-are-using-mobile-in-2013#ixzz2ZFUj03Uf

Terminalele mobile genereaza peste un sfert din traficul de internet la nivel global, iOS-ul ramane “rege”

Terminalele mobile genereaza peste un sfert din traficul de internet la nivel global, iOS-ul ramane “rege”

Overall, consumers are unimpressed with their mobile shopping experiences at the top 20 brick-and-mortar retail brands: Retailers' apps and mobile sites are often too slow to load, challenging to navigate, and error-prone at checkout, according to a survey from Mobiquity.        Read more: http://www.marketingprofs.com/charts/2012/9680/apple-best-buy-and-kohls-delivering-best-shopping-experiences-via-mobile#ixzz2FBFe5QES

Overall, consumers are unimpressed with their mobile shopping experiences at the top 20 brick-and-mortar retail brands: Retailers' apps and mobile sites are often too slow to load, challenging to navigate, and error-prone at checkout, according to a survey from Mobiquity. Read more: http://www.marketingprofs.com/charts/2012/9680/apple-best-buy-and-kohls-delivering-best-shopping-experiences-via-mobile#ixzz2FBFe5QES

48% of respondents either already have one or more mobile apps, or plan launch at least one in 2013. For those with plans to create apps this year, iPhone (92%) and Android devices (80%) are the most popular platforms.   Read more: http://www.marketingprofs.com/charts/2013/11192/how-marketers-are-using-mobile-in-2013#ixzz2ZFUoGmrE

48% of respondents either already have one or more mobile apps, or plan launch at least one in 2013. For those with plans to create apps this year, iPhone (92%) and Android devices (80%) are the most popular platforms. Read more: http://www.marketingprofs.com/charts/2013/11192/how-marketers-are-using-mobile-in-2013#ixzz2ZFUoGmrE

The final ranking of UK local search sites (overall averages) based on the Implied Intelligence criteria and analysis

The final ranking of UK local search sites (overall averages) based on the Implied Intelligence criteria and analysis

More than one-half (55.3%) of mobile device owners plan to use a smartphone or tablet for holiday shopping this year, to research products, make purchases, find brick-and-mortar stores, or assist with other shopping tasks, according to a new survey from Prosper Mobile Insights.    Read more: http://www.marketingprofs.com/charts/2012/9470/smartphones-and-tablets-essential-for-holiday-shopping#ixzz2C4013V6w

More than one-half (55.3%) of mobile device owners plan to use a smartphone or tablet for holiday shopping this year, to research products, make purchases, find brick-and-mortar stores, or assist with other shopping tasks, according to a new survey from Prosper Mobile Insights. Read more: http://www.marketingprofs.com/charts/2012/9470/smartphones-and-tablets-essential-for-holiday-shopping#ixzz2C4013V6w

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