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Patented Bottle Sleeve Designed by Stranger & Stranger

Some may say this vodka bottle's label is too cluttered, but I personally love the look!

Stranger & Stranger teamed up with winemaker Truett Hurst and retailer Safeway to launch this innovation initiative aimed at spicing up wine shelves.

Stranger identified 22 niches and buying occasions that might benefit from enhanced packaging and developed a patented bottle sleeve that contains everything from quotes to recipes.

Stranger & Stranger teamed up with winemaker Truett Hurst and retailer Safeway to launch this innovation initiative aimed at spicing up wine shelves.

Stranger & Stranger teamed up with winemaker Truett Hurst and retailer Safeway to launch this innovation initiative aimed at spicing up wine shelves.

Stranger & Stranger teamed up with winemaker Truett Hurst and retailer Safeway to launch this innovation initiative aimed at spicing up wine shelves.

Stranger & Stranger teamed up with winemaker Truett Hurst and retailer Safeway to launch this innovation initiative aimed at spicing up wine shelves.

Stranger & Stranger - Holiday Packaging 2