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Twitter outages gave addicts like us the shakes. After all, Twitter users average over 100,000 tweets per minute, and the site was down for a whole lot longer than that. Twitter is far from the only channel through which web users funnel data. Business intelligence company DOMO paired up with Column Five Media to create this infographic, which shows just how much data is generated every minute.

Reasearch shows that over two-thirds of all word of mouth activity comes from a difference between expectations and experience, call it the ‘surprise effect’ – so if you want to make people share, then you have to beat their expectations. And how do you do that? Beating their expectations on value is smart because “value maximization” is the central MO – modus operandi – of consumer behaviour.

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Prognozes par sociālo mediju komerciju. Es gan esmu skeptisks, bet kas zina, kas mainās līdz 2015. gadam.