Général Sherman is a particular giant sequoia tree located in a national park in California, and also the name of a bar in Montreal, Canada. Design agency BZOING have used the foliage of the tree and some beautiful type for their flyer. It fits nicely with the general branding for the bar, which incorporates photography of leaves, twigs, fruit and herbs. -Creative Bloq
Fantastic posters for Kibon ice cream by designer Renata El Dib. Love the clever rolled edge hinting at ice cream cones. It's amazing what a two-sided print and some iconic neapolitan colours can do... (images via renata el dib)
These El Segundo Police ads are getting better and better! EL SEGUNDO POLICE NEWSPAPER CLIENT: EL SEGUNDO POLICE DATE: 2008 This recruitment campaign put prospective policemen in the rather uncomfortable shoes of officers even before they filled out an application to join the force.