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    3y Saved to logos
    • LisaVdesigns

      [ classic + legendary + graphic designer + #logolovin ] IBM design by #PaulRand 1991 (eye bee M) #logo

    • Springleap

      On the blog today: legendary identity designer Paul Rand! >>>>>>>>>>>>>>>>>>>>>>>>>> #paulrand #history #graphicdesign #illustration #identitydesign

    • Sveng Des

      Paul Rand (1914-1996) design for IBM - The eye (I) followed by the bumble bee (B) & M. was an American art director and graphic designer, best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Westinghouse, ABC, and Steve Jobs's NeXT. He was one of first American commercial artists to embrace and practice the Swiss Style of graphic design.

    • Aubrey

      Paul Rand, “Eye Bee M” poster, 1981. Using the rebus principle, Rand designed this poster for the presentation of the Golden Circle award, an in-house IBM occasion. Although Rand eventually prevailed, it was temporarily banned, as it was felt that it would encourage IBM staff designers to take liberties with the IBM logo.

    • Michelle Assolin

      Paul Rand “IBM” is one of the most famous logos that Paul Rand has designed. He used a series of Rebus on this design by using the leter “I” designed so that it is a human eye and the letter “B” illustrated as an actual “Buzzing Bee”. I like how if you never see this design before you automatically know how to read it.

    • Juliana Freitas

      16: Paul Rand's famous 1981 "Eye, Bee, M" poster | The Histories Of 11 Super Famous Logos, From Apple To Levi's | Co.Design: business + innovation + design

    • Callum Jones

      This is a logo designed by Paul Rand which is IBM. This logo is creative and clever because he has used an eye for I and a bee for B. However, the M still remains in its letter form. Paul Rand has designed the IBM logo that is being used right now. This is a successful logo because it is simple for people to remember and uses some good colours.

    • Carlos Mullins

      Eye Bee M(atrix) Paul Rand: IBM (1956-1991) - The Phaidon Archive of Graphic Design | Brain Pickings

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    restyling Google

    Love the use of contrasting #typography in this #logo #design for Austin Cider Providers | pinned by


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    Hai que ser ladrons de guante blanco #steallikeanartist #austinkleon