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  • Danielle Teah

    Ch. 12 McDonald's Guerrilla Marketing is a promotional strategies. McDonald's placed this advertisement of their french fries in a very unconventional location. Every person that passes by or walks over this ad will tell a friend and it will create intensive word-of-mouth campaigns to push the company's food.

  • Karina Rosenberg

    Cool ad campaigns

  • Torque Digital

    The pedestrian crossing became a giant portion of french fries - McDonalds street marketing campaign. How do you feel in crossing that?

  • Nathy Alcalá

    Food companies are desperate to sale their product. There is a lot of competition between the different fast food brands that are out there. Therefore, all of them try to place their propagandas whenever they can. In this picture, we can appreciate how mc donalds draw their french fries in the middle of the streets to catch people's attention and persuade them to go eat at their restaurant.

  • Katrina Jacobi

    *McDonalds Guerilla #funny commercial #interesting ads|


    STREET ART ADVERTISING #streetart #advertising #urbanart

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A great one here from my former colleague Howard Boden, now of Clarion Communications. This won the PR Week Award for campaign of the year.

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Not going to lie, McDonald's kills it in outdoor advertising