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The 54-40 packaging project was a collaboration between two sole proprietors: Mette Hornung Rankin of the Bureau of Betterment and Greg Jones of Fifty-Four Forty. Greg had the idea to create a set of magnetic-backed US states made out of laser cut wood that show the topography of America. After meeting at an ADX Feedback Loop event, Mette and Greg decided to collaborate on packaging prototypes for the first batch of products he wanted to sell to gather interest in his idea.
Original packaging de Hold and Hollo que además de cumplir la función usual de una etiqueta (informar acerca del producto), es más atractiva, se adhiere a la mano evitando que la botella resbale y permite incluso escribir en la superficie de silicona. ¡Gran idea!
Kirk and Sweeney Dominican Rum
helderberg-wijnmakerij/“A new design we did for a winery in Stellenbosch. The black is all high-build. Instead of filling the white space with a texture we filled it with an embossed illustration of clouds above the mountain. Makes for an overall very visual and tactile design.”