Typography: Words dressed as themselves.

Minimalist Alphabet -- Isn't it amazing how our brains can interpret just a tiny bit of the letter?

Como criar um logo “hipster” em 6 passos - Assuntos Criativos

busy logo, but clever use of negative space

the type is so simple just like the design, I thought it was very clever to have the "G" look like a pair of glasses. Such a simple design can do so much to type

Golden Ratio Apple Logo

clever...

Clever logos are great.

Creating meaning through type. I like the simplicity of this design.

Ralph Waldo Emerson - Minimalist Illustration – Design Different

Minimal logo

clever logo with symbolism and double meaning. But we don't want men's ties in our logo

cat 30 Clever Examples of Negative Space Logos

I love how the bird is not a complete "B" but you still get the full word with just the wings.

I really like this pin about the evolution development of these famous logos. I find it interesting to see how they have changed over time, becoming more modern looking in some and becoming more abstract in others. I also like the choices of various colors, seeing how some complement each other or emphasize each other. Brand Logo Evolution - Color and Design tjn

Interior Design - typography

Qalto typeface

30 Freehand Ink and Other Artistic Styles

Michaels Guide To Life

Logo for Logogramm