Coca-Cola ad. Simple, creative, and effective across cultures. Love the use of positive and negative space! Amazing how a powerful brand, with the right design, can say so much without any copy

Coca-Cola ad. Simple, creative, and effective across cultures. Love the use of positive and negative space! Amazing how a powerful brand, with the right design, can say so much without any copy

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// Jon Contino This is really interesting with the hierarchy in the two o's giving the impression of the earth and the moon. the weight of the word gives it a distant look. As if we were from the actual earth looking at the moon.

I love the simple style of this poster and how an image is made just using the hand and the screw. I think that it works well with the space and there is a focus point in the middle of the design.

I love the simple style of this poster and how an image is made just using the hand and the screw. I think that it works well with the space and there is a focus point in the middle of the design.

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