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An infographic look at social media measurement. It is important to understand if your social media strategy is working effectively.

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Some useful research from InSites Consulting, who conducted a survey of 400 senior marketing managers in the US and the UK. Most importantly, it found a positive correlation between the extent of social media integration and the company’s financial results. The results are summarised nicely in this infographic:

Diariamente acessamos diversas plataformas de mídia social, mas nunca nos perguntamos sobre o modelo de negócios da dita cuja. Veja neste infográfico o Facebook, Twitter, Youtube, Foursquare e outros enchem os bolsos. Veja o infográfico: "How Social Sites Make Money", feito pela Bundles

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Una breve storia dei social media