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Aqua mermaid tail blankie. Officially the coolest kids' gift - ours are flipping out!

DIY sneaker makeovers: LOVE these ombre sneakers from Oleander and Palm and the DIY is pretty easy.

Coolest backpacks for big kids, tweens + teens: Dozens of fun ideas from regular packs to laptop backpacks. | back to school guide 2015

Cool sneakers for kids: Converse Chuck Taylor All-Star Shine in a fun textured metallic.

Cool kids' sneakers: Chuck Taylor Party High Top with tulle accent at the tongue

Cool kids sneakers: Converse Chuck Taylor Zipbacks. (If you have smaller feet you can fit in the youth sizes too!)

Madpax turns their iconic spikes into ice cream cones! Fun new backpack in preschool and big kid sizesl | back to school shopping 2015

How awesome is this: Wonder Woman backpack with a cape built in, perfect for preschool | back to school guide 2015

Super hip insulated cooler bags from So Young: smart alternative to a traditional lunch bag and we love ours.

Fall fashion for kids: Mid-length jackets

Fall/winter coats for girls from appaman: Love all the playful faux fur mixed with metallics!

Super hip insulated cooler bags from So Young: smart alternative to a traditional lunch bag and we love ours.

Love the fun, gender neutral styles for cool kids at Lot 801

Future Smart Girl baby onesie supporting Amy Poehler's Smart Girls. LOVE this message!

The new Surprize by Stride Rite line for Target gives parents more affordable options for high-quality baby + toddler shoes

Nothings says "back to school" quite like a new pair of converse....sigh...memories.

Roaring Lion t-shirt helps support lions through the National Geographic Big Cats Initiative.

Ivory Ella t-shirts have already raised $100k for Save the Elephants!

WWF sloth t-shirt to support endangered animals

SpeeZees kids' t-shirts: Each tee donates money to support the animal on the shirt