8 favorite tools for PR pros in the trenches: Finding the right tool for the job isn’t easy, especially when developers release new tech every other day. Here are hot recommendations from communicators in the field.
Advice for PR grads: Neaten thyself up a bit:If you show up on Skype for a job interview in PJs, bed-blanket fuzz balls nestled in your curly brown locks, you may be a tad too casual, even for the hip PR firm you want to hire you.
30 jobs in the PR and marketing world:Many PR pros have multitasking, writing and tech skills, but if you seek to get hired in you must hone abilities that can’t be automated. Here’s how—along with a roundup of open
30 jobs in the PR and marketing world:Marketing pros can work a room, but many don’t realize that this ability—and others—can help their résumés stand out. Put these skills to work to nab and excel in of these open positions.
Behold a new breed: The interactive press release--Here are three techniques you can use to revitalize your moribund, text-only releases. These tips derive from an upcoming PR University webinar scheduled for March
One factor that is crucial to your success as a digital marketer or social media manager are the tools that you use to create your content, automate your activity, and distribute your content. I have been managing social media accounts for about 8 years n