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The most critical aspect of a post is what it actually says. Read: Optimizing Facebook Engagement – Part 5: Message Content

The most critical aspect of a post is what it actually says. Read: Optimizing Facebook Engagement – Part 5: Message Content

Which Are the Riskiest Social Media Sites for Brands?    AUGUST 30, 2012     The top three social sites have the greatest potential to damage brand reputation

Which Are the Riskiest Social Media Sites for Brands? AUGUST 2012 The top three social sites have the greatest potential to damage brand reputation

Response by Time of the Day - Optimizing Facebook Engagement

Response by Time of the Day - Optimizing Facebook Engagement

US #socialmedia advertising revenues forecast to reach $9.2B in 2016 How R U leveraging advertising? #sm

US Social Media Ad Spend to Reach $9.2B in 2016

US #socialmedia advertising revenues forecast to reach $9.2B in 2016 How R U leveraging advertising? #sm

Optimized Facebook posts reach more Likers ... So why not optimize them?

The 10 Keys to Optimizing Facebook Engagement

Optimized Facebook posts reach more Likers ... So why not optimize them?

After marketers/advertisers, people age 16-24 are the demographic most likely to use Instagram (9.6% have done so in the previous month). 8.6% of all global students with Internet access surveyed use Instagram at least once a month.

Who Uses Instagram? Marketers, Students, and IT Workers

After marketers/advertisers, people age 16-24 are the demographic most likely to use Instagram (9.6% have done so in the previous month). 8.6% of all global students with Internet access surveyed use Instagram at least once a month.

One Simple Secret to Social Media Success: Post Consistent Content Your Audience Loves ~ Beth Kanter

Post consistent content that your audience loves and your social media will be successful. Using best practices and tips based on

Facebook ads: explore the benefits of Power Editor and learn how to use it to target your ideal audience and create successful Facebook ad campaigns.

How to Use Facebook Power Editor: A Detailed Guide

How to Use Power Editor: A Detailed Guide

Career Management - Social Media and Recruiting: Top Channels and Trends for 2013 : MarketingProfs Article

Social Media and Recruiting: Top Channels and Trends for 2013

Trends for 2013: 'Big Data' Gets Bigger

Trends for 2013: 'Big Data' Gets Bigger

Where Companies Should Focus On Using Big Data and Analytics to Improve Performance, Apr 2012

Social Media Power Hours

brands will spend hundreds of billions on their social, but many of them are still seeing low engagement.

Chango’s director of marketing and partnerships, Ben Plomion, noted a few reasons for a brand-based focus, including search retargeting’s ability to better tailor display ad creative based off of past intent and the ease of bidding on competitor terms compared to doing so via search engine marketing (SEM).    "In SEM, if you bid on competitor terms, it creates a bidding war"

Online Marketing Tactics Used in Addition to Running Search Retargeting Campaigns According to Brands and Agencies in North America, June 2012 (% of respondents)

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