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Curious Customer Expectations - In this week’s entry in the Practically Friday series, we’re looking at work from Columbia researchers Cecile K. Cho and Gita Johar, who ran a couple of interesting performance expectation experiments detailed in their paper “Attaining Satisfaction.”

Curious Customer Expectations - In this week’s entry in the Practically Friday series, we’re looking at work from Columbia researchers Cecile K. Cho and Gita Johar, who ran a couple of interesting performance expectation experiments detailed in their paper “Attaining Satisfaction.”

As a writer, creating characters is probably the most important thing you do. Get it wrong, and the story will be wrong no matter how well plotted. Here are 25 things to know. *

As a writer, creating characters is probably the most important thing you do. Get it wrong, and the story will be wrong no matter how well plotted. Here are 25 things to know. *

Odds of a Double-dip Recession = 44% (August 2010)

Odds of a Double-dip Recession = 44% (August 2010)

Developments in Venture Capital: Smaller Funds?

Developments in Venture Capital: Smaller Funds?

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