Omnichord was marketed by Suzuki in the early 1980s as an instrument targeted at beginners. Playing music required no more than pressing a chord key and strumming the touch-sensitive pad. Professional musicians started picking up this odd little electronic gadget. Robbie Williams, David Bowie, Dave Stewart of the Eurythmics, Bjork, and even Ringo Starr have used them in the studio. Even novice players can play an Omnichord effectively.