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Social Media Examiner: How Brands Can Leverage Holidays for Their Social Campaigns | Blog post and podcast

Social Media Examiner: How Brands Can Leverage Holidays for Their Social Campaigns | Blog post and podcast

5 Tips for Running Successful Social Media Campaigns  Do you use social media campaigns to engage with your customers? Do you need tips on how to create more effective campaigns? Whether you want to build better campaigns or are ready to try your first one, there are certain pitfalls you should avoid. In this article I'll share five tips for building and running…

5 Tips for Running Successful Social Media Campaigns Do you use social media campaigns to engage with your customers? Do you need tips on how to create more effective campaigns? Whether you want to build better campaigns or are ready to try your first one, there are certain pitfalls you should avoid. In this article I'll share five tips for building and running…

Does your company use hashtag campaigns? Would you like to get the most out of your hashtag campaigns? In this article you will discover…

Does your company use hashtag campaigns? Would you like to get the most out of your hashtag campaigns? In this article you will discover…

Own your 15 seconds of fame with #InstagramVideo. Lights, camera, action! #Branding #SocialMarketing

Own your 15 seconds of fame with #InstagramVideo. Lights, camera, action! #Branding #SocialMarketing

Marquette University Social Media Case Study.  Dissecting an A+ Social Campaign. I would venture to say almost all colleges, if not all colleges, are on social media in one way or another. How do you gauge if one is more successful than the other? Is it driving new students? Is it engaging with current students and alumni? How about positioning an institution as a thought leader? Which college’s social media campaigns standout?

Marquette University Social Media Case Study. Dissecting an A+ Social Campaign. I would venture to say almost all colleges, if not all colleges, are on social media in one way or another. How do you gauge if one is more successful than the other? Is it driving new students? Is it engaging with current students and alumni? How about positioning an institution as a thought leader? Which college’s social media campaigns standout?

In an effort to boost lagging cereal sales, General Mills launched the Hello, Cereal Lovers campaign. The campaign encouraged cereal consumption “outside of the bowl” like new recipes from celebrity chefs and crazy concoctions like Cinnamon Toast Crunch Fried Ice Cream.

In an effort to boost lagging cereal sales, General Mills launched the Hello, Cereal Lovers campaign. The campaign encouraged cereal consumption “outside of the bowl” like new recipes from celebrity chefs and crazy concoctions like Cinnamon Toast Crunch Fried Ice Cream.

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