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  • Sarah Natale

    Chapters 12-16 concentrate mainly on the power of credibility. Celebrities are constantly used in product advertisements because society sees them as successful and/or attractive. Calvin Klein's use of a young, muscular Mark Wahlberg in this specific ad is meant to appeal to men (because real men have big muscles and grab their packages to assert dominance, or something...) as well as women (maybe if you buy Calvin Klein underwear for your boyfriend, he'll transform into eye-candy Marky Mark).

  • Mens Underwear

    #throwbackthursday Mark Wahlberg in a 1992 ad for Calvin Klein #mensunderwear #calvinklein

  • Brandy Secoy Altop

    Calvin Klein is celebrating Mark Wahlberg's iconic underwear ad today. You should too!..... No one has to tell me twice! Love Marky Mark! Still hot!

  • Jess Gomes

    #markwahlberg #markymark #calvinklein

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