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White Logistics and Storage identity, by The Allotment

White Logistics and Storage identity, by The Allotment

The Allotment’s White Logistics and Storage rebrand wins Best of Show at the Design Week Awards

The Allotment’s White Logistics and Storage rebrand wins Best of Show at the Design Week Awards

The Allotment has designed the branding for a new London-based fundraising initiative Give London, which will raise money for local, "unknown" charities.

The Allotment has designed the branding for a new London-based fundraising initiative Give London, which will raise money for local, "unknown" charities.

Currencies Direct  company / designed by London-based The Allotment / logo / design / identity / branding / package / orange and white / simple / clever / marketing /post card / mailer / brochure  Direct, human, simple, and driven became the mandate for the new brand. This led us to the solution of the ‘Chatty’ icon for the identity and a tone of voice that’s human and straightforward. No fluff, no jargon — just great service and value, delivered in a personal way.

Currencies Direct

The Allotment has rebranded Currencies Direct, a City of London-based public-facing business which helps people transfer money overseas.

The Allotment's HomeProtect Insurance logo illustration

The Allotment's HomeProtect Insurance logo illustration

The Allotment's HomeProtect Insurance logo as applied to collaterel

The Allotment's HomeProtect Insurance logo as applied to collaterel

Winner: White Logistics and Storage Rebrand, by The Allotment

White Logistics and Storage rebrand, by The Allotment. Identity Design winner at the 2012 Design Week Awards.

Give-London-Allotment-Case-Study_012

The Allotment has designed the branding for a new London-based fundraising initiative Give London, which will raise money for local, "unknown" charities.

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