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The ROI of Social Media - Is social media marketing effective? That’s the question being asked as more and more businesses are investing in increasing amounts of social media marketing. With no standard means of measurement, there’s a wide variety of goals and metrics used to define the ROI of social strategies.
#Infographic – Social Media ROI. A recent McKinsey Global Institute report states that companies that rely on brand recognition can increase margins by as much as 60 percent by using social technologies to connect with customers and to generate sharper consumer insights. Brought to you by #VoodooInternetMarketing voodoointernetmar...