#PromotionExamples @Harrods launches Pinterest competition. Users had to create a mood board which would then become a 'Harrods window display by the store's award-winning Visual Merchandising team.' Integrated with other social channels as they had to tweet the board using a hashtag to enter. Facebook was used to get public votes.
To enter: 1) Follow @garnethill and @lillypulitzer on Pinterest 2) Create a board titled “Dream Dorm Room” 3) Add a minimum of 4 pins from garnethill.com including our Lilly Pulitzer Home Collection, and at least 2 items from lillypulitzer.com 4) Send us the link to your board at mailto:social@gar... by July 27 See our board example: ghill.me/NCu8cU Official rules: ghill.me/wXYLie