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This ad just won Silver at Cannes. Ogilvy Malaysia hired some local Lego artists to create the posters that play off of the surrounding environment. Yes, they're actually made of Lego bricks

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Wow, I really love these Lego print ads. They're more than toys, they're imagination and dreams. Really simple concept and clean design, but gets the point across in a way that really resonates.

Loved the simple concept in this poster. The eye drifts naturally downward into the shadow of the Legos. A great ad that symbolizes the imagination that Legos foster. Best of all it conveys this this with absolutely no text.