Explore Brockmann 19, Brockmann Posters, and more!

Explore related topics

"Swiss Style" also known as the "International Typographic Style", is a graphic design style developed in Switzerland in the 1950s that emphasizes cleanliness, readability and objectivity. Hallmarks of the style are asymmetric layouts, use of a grid, sans-serif typefaces like Akzidenz Grotesk, and flush left, ragged right text. The style is also featured typography as a primary design element.

"Swiss Style" also known as the "International Typographic Style", is a graphic design style developed in Switzerland in the 1950s that emphasizes cleanliness, readability and objectivity. Hallmarks of the style are asymmetric layouts, use of a grid, sans-serif typefaces like Akzidenz Grotesk, and flush left, ragged right text. The style is also featured typography as a primary design element.

Google Image Result for http://gentlepurespace.com/blog/wp-content/uploads/2008/07/network-osaka-autobahn-poster.jpg

Google Image Result for http://gentlepurespace.com/blog/wp-content/uploads/2008/07/network-osaka-autobahn-poster.jpg

Love these Swiss Thoughts: “I have always aspired to a distinct arrangement of typographic and pictorial elements, the clear identification of priorities. The formal organization of the surface by means of the grid, a knowledge of the rules that govern legibility (line length, word and letter spacing and so on) and the meaningful use of colour are among the tools a designer must master in order to complete his or her task in a rational and economic manner.” -JMB

Love these Swiss Thoughts: “I have always aspired to a distinct arrangement of typographic and pictorial elements, the clear identification of priorities. The formal organization of the surface by means of the grid, a knowledge of the rules that govern legibility (line length, word and letter spacing and so on) and the meaningful use of colour are among the tools a designer must master in order to complete his or her task in a rational and economic manner.” -JMB

Pinterest
Search