"Just write every day of your life. Read intensely. Then see what happens. Most of my friends who are put on that diet have very pleasant careers." -Ray Bradbury
Fletcher talks about how creating characters with realistic characteristics is important. This pin I believe it's just perfect, it describes the different point Fletcher described in the text. We have to imagine the facial expressions, how they talk, how they feel and even put a name that goes along with the characteristics of your character.