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  • Liberty West

    retrorambling blog

  • Stephanie Keeth

    Dr. Enuf’s origins date back to 1949, when a Chicago businessman named William Mark Swartz was urged by coworkers to formulate a soft drink fortified with vitamins as an alternative to sugar sodas full of empty calories. He developed an "energy booster" drink containing B vitamins, caffeine and cane sugar. After placing a notice in a trade magazine seeking a bottler, he formed a partnership with Charles Gordon of Tri-Cities Beverage to produce and distribute the soda.

Tags:
Sugar Sodas, Drinks Al Types, Johnson Cities, Magazines Seeking, Chicago Businessman, Mark, Vitamins A, Blog, Canes Sugar

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