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Purpose driven in and outside of the office. Re-post by Hold With Hope

Marketing 3.0 will be won by those who become purpose-driven social brands, and to do so, marketing, sustainability, CSR, and Foundation leads can no longer operate in silos, but instead must align to bring a cohesive brand story to life.

Marketing 3.0 Will Be Won By Purpose-Driven, Social Brands [Infographic]

Marketing 3.0 will be won by those who become purpose-driven social brands, and to do so, marketing, sustainability, CSR, and Foundation leads can no longer operate in silos, but instead must align to bring a cohesive brand story to life.

We challenged 20 purpose-driven brands to create innovative products that go further to bring you natural, sustainable and organic options for everyday needs. Made to Matter, handpicked by Target, is a group of products from across the store that meet at least one of the following meaningful criteria: 1. little to no added sugar, 2. dietary and allergy restrictions, 3. closed-loop production systems, 4. clean, natural ingredients, 5. reduced packaging and packaging waste.

“'Grow' is a toolkit for turning the power of ideals … into competitive advantage and sustainable growth.” - Robert A. McDonald, chairman of the board, president and CEO, The Procter & Gamble Company

Babyganics Wool Dryer Balls are an easy way to reduce static and soften fabrics without the use of chemicals. Made in the USA of 100%-natural wool, they reduce drying time, last up to 1000 loads and are completely biodegradable and compostable. These baby-safe time and energy savers are part of Made to Matter, handpicked by Target, a group of products from 20 purpose-driven brands created to give you more natural and sustainable options for everyday needs.

A strategic inventive digital agency. Outspoke works with purpose-driven brands to deploy sustainable technology and marketing solutions.

Make cleaning easier without the harsh chemicals with this vinegar gel cleaner from Mrs. Meyer’s Clean Day. It’s made with a concentrated gel for a more controlled clean and is especially tough on hard water stains and soap residue. This cleaner and other Mrs. Meyer's Clean Day products are part of Made to Matter, handpicked by Target, a group of products from 20 purpose-driven brands created to give you more natural, organic and sustainable options for everyday needs.

Seven Ways to Help High Schoolers Find Purpose

A Purpose Driven Curriculum: Helping High Schoolers Find Purpose - A Different Approach to Teaching by Patrick Cook-Deegan

Suja Pressed Probiotic Waters are naturally flavored with the juice of organic fruit and contain 2 billion CFUs of probiotics to support digestive and immune health. Part of Made to Matter, handpicked by Target, Suja eliminates waste by donating the leftover fruit pulp to local farms to use as animal feed. Made to Matter is a group of products from 20 purpose-driven brands created to give you more natural, organic and sustainable options for everyday needs.