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    • Florencia Andino

      Another fine Service Design Model. | Designing services | Scoop.it

    • Cristián Cabello

      brand driven service innovation | por zilver pics

    • Ideation

      A Service Design Model. Internal and external design research and contextual inquiry will lead to a deeply rooted shared vision, mission and behaviour, and a brand promise that will be kept. This promise will be used to build meaningful relationships throughout the entire customer journey. This in turn leads to a service blueprint providing a basis for interaction, behavior and culture. #Branding #Strategy #Business

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