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Madrid Spain based artist collective Boa Mistura gives a slum in Brazil a typographic makeover

Madrid Spain based artist collective Boa Mistura gives a slum in Brazil a typographic makeover

Madrid Spain based artist collective Boa Mistura recently gave a small corner of Brazil one very colorful and meaningful typographic makeover. Working with the inhabitants, including the children of Brasilândia Vila, a poor suburb on the outskirts of São Paulo, the team took the narrow streets and covered them with vibrent, colorful paint, leaving only the beautiful words beleza, amor, doçura, firmeza and orgulho (beauty, love, sweetness, firmness and pride) painted on the walls.

Motivational words painted in the streets of Sao Paulo. (Project by the art collective Boa Mistura)

Nice use of type as image in EGD. {resolutionsRTK–signage, wayfinding + environmental graphics - crampton d+a}