5 Ways to Optimize Your Business for Local Search By Chris Horton | [A recent study] sampled 3,000 US adults who use smartphones to search for local businesses, found that the total number of U.S. searchers using mobile phones grew 26% between March 2012 and December 2012, from 90.1 million to 113.1 million, while tablet searches were up 19% between April 2012 and December 2012. While mobile searches have risen, desktop searches have declined- 6% between November 2011 and November 2012.
The Six Stages of Social Media Transformation from Altimeter Group. I have my own idea where my company is within these six stages. Maybe you could use this model to benchmark your own B2B social media progress. http://www.adigaskell.org/blog/2013/03/07/altimeters-six-stages-of-social-business-maturity/