This Beautiful World: Standards of Beauty Around the World
The Maori people of New Zealand have been decorating their faces with swirling blue tattoos called “moko” for centuries. Originally a sign of wealth for their ancestors, today most Maori people have moko. For women, the ultimate sign of beauty is full, blue lips and tattoos on the chin.
Ta moko was kept alive by older women who lived in remote areas beyond the pale of European condemnation. In the 70s, young urbanized Maori in search of powerful symbols of ethnic identity rediscovered the art, and moko found a new generation of skin.