Use light tones from your lashes to eyebrows . Use medium tones to blend up the brow bones. Use darker eye shadow of the same color on outer corner of eyelids. To get a brighten look .. you can use the shimmery eye shadow in the inner corner of your eyelids. Line upper eyelids. Apply mascara.
Eyeliner. Notice how there's a hint of blue on her lower lids...and she has blue eyes. Traditionally you go opposite in eye makeup colors (blue eyes get neutral colors, brown gets jewel tones), but I have blue eyes and do this on occasion. It really makes them pop!