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  • Kristen Obaid

    Games in #eDM & #seasonal reskinning #marketing #design Ice.com >> sent 12/11/12 >> The Reindeer Game! Play to Win up to 30% off... >> Ice.com leveraged the success of a Halloween Jack-o-lantern game email by reskinning it with delightful reindeer for the holiday season. That’s a smart way of extending your winning campaigns. —Susan Prater, Senior Marketing Consultant, ExactTarget