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Importance of Audience Segmentation. Mobile constitutes a growing portion of all Internet traffic; in fact mobile usage overtook desktop in 2014, accounting for 60% of time spent online. But the conversion rate from mobile remains low. Mobile devices are often used for research rather than purchase. Perhaps this is because mobile functionality is optimized for every section of the funnel until users reach the point of sale.

from Co.Design

Google's 25 Rules For Building A Better Mobile Site

Ryan Schude photographs people and their cars in this sun-drenched photo series that captures the essence of L.A.

6 Ways to Segment Your Audience You Need to Try Now. Research shows 50% of U.S. shoppers think retailers should offer promotions tailored to their past purchasing and browsing behavior. When you consider that on average, targeted ads are almost 2X as effective as non-targeted ads and 40.% of consumers would rather see online ads directed toward their interests, it may be time for all marketers to up our game.

from Mashable

32 Responsive Email Templates for Your Small Business

from Louise Myers Visual Social Media

Social Media Cheat Sheet 2016: Must-Have Image Sizes!

Updated for 2016! Social Media cheat sheet with social media image sizes for Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram, YouTube. Get yours!

from Smashing Magazine

Magnific Popup, A Truly Responsive Lightbox (For jQuery And Zepto.js