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    Lilly Pulitzer showed a live feed of tweets that use the hashtag #LillyDreamJob in this email to promote a college campus recruiting program. #emailmarketing #socialmedia

    • Movable Ink

      Lilly Pulitzer showed a live feed of tweets that use the hashtag #LillyDreamJob in this email to promote a college campus recruiting program. #emailmarketing #socialmedia

    • Tera Sullivan

      User generated content in email

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    Lilly Pulitzer included a real-time Twitter feed in this holiday email showing the latest tweets from Lilly fans using the hashtag #buymelilly. #emailmarketing #retail #socialmedia #holidayemail

    Lilly Pulitzer added real-time tweets into this email to show the conversations shoppers were having around The Endless Summer Sale, using the #lillyonlinesale hashtag. #emailmarketing

    Lilly Pulitzer's October edition of "The Monthly Juice" newsletter included two deep-linked pre-populated tweets. With a single click, recipients could prompt Twitter to open on a desktop browser, mobile browser, or mobile app if detected as installed. A tweet with a quote or the #lifesaparty hashtag was auto-populated and ready to send. #emailmarketing #socialmedia #retail #marketing

    Lilly Pulitzer showed the latest tweets using #hoorayforspring in this email, and made it easy for subscribers to participate by deep-linking to Twitter with a pre-populated tweet. This campaign also used real-time geo-targeting to show a local map and address information of the nearest retail location. #emailmarketing #retail #socialmedia #realtime #geotargeting

    Lilly Pulitzer used video in email to give a behind-the-scenes look at the making of a new print. The video played directly in the inbox, and automatically adjusted to show an animated .gif or video still when necessary. #video #emailmarketing

    Lilly Pulitzer made it easy for subscribers to let their networks know what's on their wish lists this year by including a pre-populated tweet with the #buymelilly hashtag in this holiday season email campaign. Subject line: Chic chit-chat. #emailmarketing#socialmedia #retail #holidayemail

    The call-to-action in this holiday email from Lilly Pulitzer completely changed if the recipient opened it after Cyber Monday when the special offers had passed. #emailmarketing #holidayemail #retail #realtime

    Lilly Pulitzer encouraged subscribers to shop new arrivals at their closest store by including a real-time local map in this email. #emailmarketing

    Lilly Pulitzer social email 2014

    In this email, Lilly Pulitzer embedded their latest summertime Instagram photos with #summerinlilly, promoting “National Wear Your Lilly Day."

    RadioShack's 2013 #CyberMonday "24 Deals in 24 Hours" email encouraged recipients to check back each hour to see the latest deal. The featured item refreshed itself automatically in the email, and an animated countdown clock showed the time remaining until the next deal reveal. A live feed of RadioShack's tweets encouraged subscribers to tweet their guesses. #emailmarketing #retail #holidayemail #countdownclock #socialmedia

    Little Miss Matched used a live countdown timer to promote a 1-day flash sale. The "Shop New Arrivals" section was a live web crop of the latest inventory available online. Social media icons deep-linked to the respective apps when the email was viewed on a mobile device. #emailmarketing #countdowntimer #retail #webcrop #socialmedia

    Lee showed the latest tweets from the brand's Twitter handle directly in this email, updated in real-time. #emailmarketing #socialmedia

    Introducing Lilly Pulitzer- The Summit in Birmingham

    Nickelodeon encouraged fans to tweet along during the premiere of "Big Time Dreams," and showed the latest #BigTimeDreams tweets directly within the email. #emailmarketing

    Lilly Store Decorations

    Movable Ink's 2013 holiday e-card was a real-time campaign to raise $500 for Meals on Wheels. For every "click to tweet", we donated $1 to the charity. The latest tweets appeared in the email, and a live counter showed how much money was raised to date. Recipients could check back on the email to see the updates. After we reached our $500 goal, the animated counter changed to announce we hit our goal thanks to your support. #emailmarketing #holidayemail #fundraising #socialmedia #realtime

    Check out the Lilly Pulitzer Making of a Print video for one of our favorite Fall 2012 prints- Bocce!

    Watch our newest retail store, Lilly Pulitzer Towson Town Center, come to life in our "Making of a Store" video!

    American Signature Furniture embedded the latest Instagram picture with #INSTASTYLEASF into this email promoting the InstaStyle $50 giveaway contest. #emailmarketing #socialmedia #retail #realtime