Uncommon Goods >> sent 3/23/11 >> Your most-coveted, clicked and commented goods >> Uncommon Goods was one of the first major retailers to highlight “most-liked” and “most- tweeted” products, recognizing that social proof now extends well beyond “top-rated” and “best- selling.” –Chad White, Principal of Marketing Research
Like how they've highlighted the different social media platforms
Little Miss Matched used a live countdown timer to promote a 1-day flash sale. The "Shop New Arrivals" section was a live web crop of the latest inventory available online. Social media icons deep-linked to the respective apps when the email was viewed on a mobile device.